When Private Aviation Makes Sense

SimpleCharters, founded in 2011 by Charles Denault, evolved into Camber, a digital private jet charter platform known for its instant pricing and booking capabilities. The rebranding to Camber reflected an expansion in technology and service, allowing users to book flights quickly while ensuring safety through partnerships with vetted operators. In November 2022, Vista Global acquired Camber, integrating its technology into the XO app to enhance efficiency in private aviation. This transition underscores a broader trend in the industry towards tech-driven, transparent, and flexible charter solutions, with platforms like Jettly emerging as alternatives that prioritize user experience and cost-effectiveness.

The 2026 Buyer’s Guide for midsize jets outlines essential considerations for potential buyers, including aircraft options, ownership costs, and the decision between purchasing or chartering. Midsize jets, priced between $5–$15 million, typically seat 6–9 passengers and have ranges of 2,000–3,500 nautical miles, with operating costs around $2,800–$4,500 per flight hour. Popular models include the Cessna Citation XLS, Citation Latitude, and Hawker 800XP, with buyers encouraged to test jets through Jettly's charter platform before making a purchase. The guide emphasizes the importance of aligning mission profiles with aircraft capabilities and understanding financial implications to make informed decisions in the midsize jet market.